Study Highlights Best Practices in Globalizing Medical Science Liaison Programs

CHAPEL HILL, N.C. -- Medical Affairs leaders often face difficulties in effective global deployment of Medical Science Liaisons (MSL) and other Field-Based Medical Specialists (FBMS). To overcome this challenge, biopharmaceutical organizations are increasingly adopting global MSL & FBMS programs to achieve corporate goals within regional markets.

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According to research from benchmarking firm, Best Practices, LLC, closing internal communication gaps is one of the biggest challenges companies face when managing field-based, globally-deployed MSL/FBMS staff. The top five most effective communication channels that direct managers can use to communicate with teams are face-to-face meetings, teleconferences, email, one-on-one calls, and regular scheduled reporting.

The related report, "Best Practices in Globalizing MSL & Field-Based Medical Specialist Programs," will assist Medical Affairs leadership for effective global deployment of Medical Science Liaisons and other Field-Based Medical Specialists.

Key study topics include:

Resources for MSL & FBMS Programs
Global Standards & Policies
Organizational Structure & Leadership
Operating Models
Internal Communication Practices
Best Practices & Case Examples
Challenges & Lessons Learned
Thirty-eight leaders of Medical Science Liaison (MSL) and Field-Based Medical Specialist (FBMS) functions at 31 different pharmaceutical, biotech, and medical device companies participated in this study. Results include more than one response from seven companies, where survey participants represented separate MSL organizations.

To access the full report, or to download a complimentary summary containing insights found in this report, click on the following link:

For more information on other recent primary research studies, contact us at 919.403.0251. For related research, visit our Best Practices, LLC website at

Best Practices, LLC is a leading benchmarking, consulting and advisory services firm serving biopharmaceutical and medical device companies worldwide. Best Practices, LLC's clients include all the top 10 and 48 of the top 50 global healthcare companies. The firm conducts primary research and consulting using its comprehensive proprietary benchmarking tools and analysis. The operational insights, findings and analysis form the basis for our Benchmarking Reports, databases and advisory services to support executives in commercial and R&D operations. Best Practices, LLC believes in the profound principle that organizations can chart a course to superior economic performance by studying the best business practices, operating tactics and winning strategies of world-class companies.