MaxPoint Ranked 138th Fastest-Growing Company in North America

RALEIGH, N.C. -- For the third straight year, MaxPoint (NYSE: MXPT), the company that helps manufacturers and retailers generate in-store sales with its innovative Digital Zip® technology, has been named to Deloitte’s Technology Fast 500™ ranking of the 500 fastest-growing technology, media, telecommunications, life sciences and energy tech companies in North America. MaxPoint’s revenue growth was 625% from 2011 to 2014.

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“Our nation’s top advertisers are operating in an increasingly complex, high-stakes marketing environment, and they need a business intelligence company that can help them meet new demands,” said Joe Epperson, CEO of MaxPoint. “We largely attribute our growth to our ability to address our customers’ advertising challenges with a superior understanding of neighborhoods, store-level marketing, and measurement and analytics. We are proud to be recognized by Deloitte for our dedication to research and development that pushes the traditional boundaries of the advertising industry.”

Working with marketers to connect strategy with store-level insights, MaxPoint’s proprietary Digital Zip® technology empowers brands to capitalize on real advertising opportunities and boost overall ROI for new product launches, promotions and seasonal offerings. The unique hyperlocal approach to digital advertising bridges offline and online data to drive local demand, so advertisers can more effectively reach relevant consumers at a local level by targeting the specific neighborhoods that most appeal to their brands, ultimately generating sales lift. With MaxPoint’s latest proprietary technology solutions, MaxPoint Traffic Analytics and MaxPoint Trade Analytics, advertisers are able to obtain both important visitor intelligence and insights for in-store trade promotions, thereby improving foot traffic to the store and setting better trade promotions strategies.

MaxPoint previously ranked fortieth in 2014 and ninth in 2013 as a Technology Fast 500™ award winner. Overall, 2015 Technology Fast 500™ companies achieved revenue growth ranging from 109% to 21,984% from 2011 to 2014, with an average growth of 850%.

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About Deloitte’s 2015 Technology Fast 500™

Deloitte’s Technology Fast 500 provides a ranking of the fastest-growing technology, media, telecommunications, life sciences and energy tech companies – both public and private – in North America. Technology Fast 500 award winners are selected based on percentage fiscal year revenue growth from 2011 to 2014.

In order to be eligible for Technology Fast 500 recognition, companies must own proprietary intellectual property or technology that is sold to customers in products that contribute to a majority of the company's operating revenues. Companies must have base-year operating revenues of at least $50,000 USD or CD, and current-year operating revenues of at least $5 million USD or CD. Additionally, companies must be in business for a minimum of four years and be headquartered within North America.

About MaxPoint

MaxPoint provides a leading business intelligence and digital marketing solution that enables national brands to drive local, in-store sales. The company’s proprietary Digital Zip® technology and the MaxPoint Intelligence Platform predict the most likely local buyers of a specific product at a particular retail location and then execute cross-channel digital marketing programs to reach these buyers. MaxPoint has worked with each of the top 20 leading national advertisers and each of the top 10 advertising agencies in the United States as ranked by Advertising Age.